HIRANANDANI ELEMENTS — New Project Coming Up in Oragadam, Chennai
Hiranandani Elements: Senior-Living Arrival in Oragadam
Hiranandani Communities, in partnership with GTB Urban Developers, has launched Elements at Hiranandani Parks—the group's first dedicated senior-living venture. The project marks a strategic expansion into India's growing retirement housing segment, located within the established 360-acre Hiranandani Parks integrated township in south-west Chennai.
Project Specifications
Spread across 4.5 acres, the development comprises 400 units across two phases, each a 700-sq-ft, 2-BHK home priced from ₹60 lakh. The overall project value stands at ₹300 crore.
The homes are designed specifically for affluent, independent seniors seeking structured community living with integrated wellness infrastructure. Units are planned in two phases to allow phased delivery and flexible take-up by residents.
Location and Regional Context
Oragadam is an industrial suburb of Chennai, located 55 km southwest from the city center. Known as the biggest automobile hub in South Asia, the locality is one of the fastest-growing suburbs and is evolving into a multi-faceted industrial zone. The Sriperumbudur-Oragadam belt hosts over 22 Fortune 500 companies, including six global car manufacturers.
The region benefits from the Bengaluru-Chennai expressway, with a planned node near Hiranandani Parks set to reduce travel time between the cities to 2 hours. A 6-lane, 200-foot highway connecting Oragadam to Chennai and its suburbs is now operational, alongside planned second airport connectivity at Parandur and an upcoming 300-acre aerospace park.
Developer Footprint
Established in 1978, Hiranandani Group is one of the most prestigious real estate developers based in Mumbai. The group is one of the largest real estate developers in India with projects across Mumbai, Bengaluru, Chennai, and Hyderabad.
The broader Hiranandani Parks township project was initiated in 2006. The 360-acre Hiranandani Parks has already delivered 1,500 apartments, 55 acres of plotted developments, and 65,000 sq. ft. of operational retail space.
Partnership and Positioning
Elements is a wellness-driven community being developed within Hiranandani Parks, combining large-scale township expertise with specialised senior-friendly design capabilities from GTB Urban Developers.
Hiranandani Parks has attracted both homeowners and investors, with luxury residences delivering rental yields of up to 7%, among the highest in Chennai. The next phase of development will span 100 acres and include upmarket apartments, villas, plots, and commercial components. Hiranandani Parks offers an ideal ecosystem for active senior living with sustainable design, walkable streets, and access to healthcare, retail, education, worship, and sports facilities.
